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Which of the following must be displayed in all timeshare advertising?

  1. A legal disclaimer

  2. The project developer's license number

  3. The state approval number

  4. A promotional video link

The correct answer is: The state approval number

The correct choice emphasizes the importance of transparency and accountability in timeshare advertising. Displaying the state approval number in all timeshare advertising helps to ensure that the project has met regulatory standards and has been authorized by the state to operate. This number provides potential buyers with a way to verify the legitimacy of the timeshare opportunity, fostering trust and offering a layer of consumer protection. While the legal disclaimer and the project developer's license number may also be relevant in timeshare advertising, the requirement for the state approval number specifically serves as an official endorsement that the property complies with state regulations, which is crucial for both consumer confidence and legal compliance. A promotional video link, while potentially informative, does not have the same regulatory significance as the state approval number.